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Pietro Negra, the current president of the company and CEO, founded PINKO together with his wife Cristina Rubini towards the end of the 1980s. The idea was to attract a youthful audience through ready-to-wear fashion, based on "flash" collections marketed on a weekly basis. This innovative production had a fair amount of success, becoming known as a No Season brand. In the 1990s, the brand expanded, thus becoming a typical women's prêt-a-porter brand and abandoning the idea of "flash" collections. In the 2000s, the company expanded internationally, reaching a wide audience with over 800 points of sale. However, PINKO clothing and accessories have not abandoned traditional values, remaining a valid example of typically Made in Italy clothing.
N.B. Activate your PINKO bag: verify the authenticity of your product and access the personalized experience by bringing your smartphone close to the Love Birds embroidery found on the back of the bag!
